Digital Media
Amplify Your Church’s Voice Online
Maximize your church’s digital presence with our comprehensive Digital Media track. Learn SEO best practices, content creation strategies, and social media techniques to connect with your congregation and expand your reach. This track covers website optimization, video content creation, and effective communication strategies to ensure your church’s message resonates online. Equip your team with tools to measure engagement, improve outreach, and build a digital presence that reflects your mission and values.
SEO & Website Optimization
Increase your church’s visibility online by learning proven strategies to improve search rankings and web engagement.
Social Media Growth & Engagement
Master content creation and platform-specific strategies to effectively engage your online audience.
Data-Driven Digital Strategy
Use analytics and insights to refine your approach and maximize digital outreach.
Masterclasses
Cut the Noise
Mark MacDonald
Churches today are flooded with messages, graphics, and posts—and your congregation is feeling it. This session shows you how to simplify your communication so every email, social post, and announcement lands with clarity. Walk away with practical tools to cut the clutter, focus on what matters, and make sure your people actually hear what you’re trying to say.
Key Takeaways
Identify where your church communication is overwhelming people and learn how to simplify it without losing impact.
Apply a practical clarity filter to announcements, emails, social media, and stage communication immediately.
Learn how to say less but mean more, so your most important messages are actually remembered.
Create a repeatable approach your team can use to protect clarity as your church grows.
Claude for Churches: Using AI to Get Real Work Done
Brad Zimmerman
You've used AI to write an email or generate an image, but you know there has to be more. What if AI could clean up your entire church database, build the reports your ChMS doesn't give you, or take a repeating task off your plate for good? This class is for the church leader, communicator, or staff member who's ready to move past one-off prompts and start using AI as a teammate. This class will help you spend less time on a computer and more time developing and discipling people.
Key Takeaways
Understand the difference between Claude Chat, Claude Co-work, and Claude Code and when to use each.
See real, reproducible examples of AI doing actual project work, including cleaning up a messy church database and building reports your church management software won't give you on its own.
Learn how to work *with* AI on your own tasks, so you walk out with a clear next step, not just inspiration or a one off answer.
More masterclasses to be announced!
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